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The hospitality industry is fast-paced, lucrative, and ever changing, but many establishments forget to pay attention to their online presence. In today’s digitally-based world, this can have a serious impact on efficiency, profits, and reputation.
This Digital Marketing Masterclass consists of a 2-day, instructor-led course specifically designed with the South African hospitality industry in mind. The course provides delegates with tips and tricks that will enable the optimisation of their use of Digital Marketing. We will focus on the different platforms, devices, and content that must be considered for improving customer usability. The course will also look into SEO (Search Engine Optimisation) and the importance of quality content for keeping clients’ business.
This masterclass will enable delegates to maintain an impeccable online image, and will share all the latest technical tools and trends that will ensure that you succeed in the current online climate.Find out more »